TravelAge West View the Article Source Mar 25, 2020 Disney theme parks provide kids (and kids at heart) the unique opportunity to immerse in adventure and magic by becoming part of the stories they love and playing alongside their favorite characters. In the same way, the action-adventure based stories and superhero characters of the Marvel … Read more A Former Imagineer Offers Tips on Selling Disney and Marvel Attractions
Orlando Sentinal View the Article Source By GABRIELLE RUSSON | MAR 03, 2020 With the growing uncertainty of the coronavirus, Disney World is adding more hand sanitizers at its theme parks and resorts, the company said Tuesday. Disney is also reminding employees — who make up Central Florida’s largest workforce — to take preventative steps, such as … Read more Disney World adds more hand sanitizers at parks, hotels amid coronavirus concerns
Amusement TODAY View the Article Source AT: Dean Lamanna email@example.com WUHAN, China — Beyond its growing human toll, the effects of the novel coronavirus, officially designated COVID-19 by the World Health Organization, is a global health emergency touching the attractions industry worldwide. The outbreak was first detected in Wuhan in December. Since then, government officials … Read more Attractions industry feels the effects of coronavirus outbreak
View the Article Source Tribune News ServiceLOS ANGELES Walt Disney Co.’s appointment of theme parks boss Bob Chapek as its new chief executive, replacing Bob Iger, took Hollywood and Wall Street by surprise. The decision, announced Tuesday, ended nagging speculation about the succession plan for Iger. But the sudden move also raised new questions — … Read more Who is Disney’s new chief executive officer Bob Chapek?
View the Article Source By RYAN FAUGHNDER, MEG JAMES FEB. 26, 2020 5:30 PM Walt Disney Co.’s appointment of theme parks boss Bob Chapek as its new chief executive, replacing Bob Iger, took Hollywood and Wall Street by surprise. The decision, announced Tuesday, ended nagging speculation about the succession plan for Iger. But the sudden move also raised new … Read more Who is Bob Chapek? He’s no Bob Iger but he is steeped in Disney culture
View the Article Source HUGO MARTÍN | Feb. 14, 2020 For the last few weeks, Disneyland has opened each day with a hush falling over the early-morning crowd as visitors tap on their smartphones to access a virtual queuing system in hopes of getting on the park’s newest attraction, Rise of the Resistance. Within minutes … Read more Disneyland’s Rise of the Resistance fills up fast. Why you may still score a seat
Marketing Drive See Full Article Shane Schick | Dec. 17, 2019 From the Taco Bell hotel to an Airbnb listing for the Oscar Mayer Weinermobile, booking an overnight stay with favorite brands was a breakout trend in 2019. With interest in experiential marketing showing no signs of waning, marketers this year kicked their efforts up … Read more Experiential hospitality: Guests check in but will brands overstay their welcome?
See Full Article By MARCO SANTANA ORLANDO SENTINEL |NOV 13, 2019 | 10:22 AM As Orlando gears up for the biggest annual theme-park convention in the world, some industry leaders are fretting about how the U.S. trade war with China is affecting the attractions business. President Donald Trump and Chinese President Xi Jinping have been trading barbs and retaliatory … Read more U.S.-China trade war worries some in theme park industry as IAAPA show nears
See Full Article By Michael Keller Marketing & Communications Orlando News With a massive flow of potential customers as visitors to nearby attractions, Orlando is a natural focus group for restaurateurs and hoteliers to try out new marketing and tech strategies. Visitors who book a room at certain Marriotts outfitted with new video display units are about to come … Read more Customers Come First: Orlando’s Hospitality Tech Industry Drives Evolution of Guest Experience
See Full Article By Michael Keller Marketing & Communications Orlando News A top destination for theme park visitors, Orlando companies also spearhead entertainment innovation used across the globe. An angry mummy challenges a carful of visitors to unravel his puzzle. Their roller-coaster ride continues through the darkness to projections of bugs crawling out of broken walls. More … Read more The Tech Behind The Magic