The Old Scroll Shop at The Holy Land Experience

Lowercase "i" shape of ITEC logo used alone, as a visual accent over this section.

The ambiance of a first century Middle Eastern market is dramatically evoked at The Old Scroll Shop, The Holy Land Experience’s showcase retail venue. Gifts, keepsakes, and souvenirs from Israel are displayed in a setting expertly conveying the distinctive shapes, forms, colors and textures of ancient Jerusalem. ITEC produced ambient sound effects and a custom music score to add to the shop’s immersive quality.

Project Scope:


Orlando, Florida


Zion’s Hope